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Mitch Taylor fonds
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Vintage 1984 Island Lager unopened case

File consists of an unopened "Vintage 1984" Island Lager case containing twelve unopened beer bottles. It was produced by Granville Island Brewing in 2013 to commemorate the brewery's opening in 1984. The case features a 1984 photograph of Mitch Taylor's brother Tom with the GIB truck. Tom Taylor worked at GIB from 1983 to 1986.

UBC Marketing Case Study – Mitch Taylor copy

File consists of a marketing case study of Granville Island Brewing by Professor John Claxton and Shirley Taylor of the UBC Faculty of Commerce and Business Administration. The study includes detailed information about GIB within the context of the Vancouver and British Columbia beer markets.

Tap handles

Sub-sub-series consists of plastic and ceramic Granville Island Brewing and Pacific Draft Beer tap handles. Pacific Western was owned by Potters International, which acquired a majority of Granville Island Brewing shares in 1989.

Talks and speeches

Series consists of talks and speeches given by Mitch Taylor to various organizations relating to establishing, growing and operating Granville Island Brewing (GIB); the brewing business; the GIB brewing process; and Taylor’s experiences as an entrepreneur.

Speeches

Includes talks given to the Building Supply Dealer Association, the UBC MBA program and Canadian Food Services Executives Association, Vancouver Branch.

Speeches

Includes talks given to the Canadian Food Services Executives Association, Vancouver Branch and Resources for Business Growth Conference.

Sonny Chu

Sonny drove the delivery truck and did licensee sales as well.

Shirts

Sub-sub-series consists of Granville Island Brewing shirts sold by the brewery and given as commemorative gifts.

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