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Archival description
Mitch Taylor fonds File
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Vintage 1984 Island Lager unopened case

File consists of an unopened "Vintage 1984" Island Lager case containing twelve unopened beer bottles. It was produced by Granville Island Brewing in 2013 to commemorate the brewery's opening in 1984. The case features a 1984 photograph of Mitch Taylor's brother Tom with the GIB truck. Tom Taylor worked at GIB from 1983 to 1986.

UBC Marketing Case Study – Mitch Taylor copy

File consists of a marketing case study of Granville Island Brewing by Professor John Claxton and Shirley Taylor of the UBC Faculty of Commerce and Business Administration. The study includes detailed information about GIB within the context of the Vancouver and British Columbia beer markets.

Speeches

Includes talks given to the Building Supply Dealer Association, the UBC MBA program and Canadian Food Services Executives Association, Vancouver Branch.

Speeches

Includes talks given to the Canadian Food Services Executives Association, Vancouver Branch and Resources for Business Growth Conference.

Official launch party, June 25, 1984

File contains an invitation to "Share an Island" at the official opening of Granville Island Brewing and launch of Island Lager on June 25, 1984. Also included is a photocopy of a certificate issued to Lydia Taylor at the event.

Mini keg: Island Lager

File consists of a promotional brochure with ordering and care instructions for an Island Lager mini keg.

Magazine articles 1988

File consists of magazine articles relating to Granville Island Brewing and Mitch Taylor, including: “The trouble with Beer” and “White Collar Brew” (Equity, September 1988); “All I really want for Christmas” (Vancouver’s Business Report, December 1988); and “Top of the hops” and “True brew” (Western Living, December 1988).

Magazine articles 1987

File consists of magazine articles relating to Granville Island Brewing, including: “A new brew for a new breed” (Small Business, April 1987).

Magazine articles 1986

File consists of magazine articles relating to Granville Island Brewing, including: “Brave new breweries” (Canadian Business, April 1986); “At last: western beer” (Western Report, September 15, 1986).

Island Lager wooden beer case with Island Lager, Lord Granville Lager, Island Marzen, and Pasendena Lager bottles

File consists of an Island Lager wooden beer case filled with eight Granville Island Brewing beer bottles. Includes five unopened Island Marzen Granville Island 10th Anniversary Special beer bottles; one opened Island Lager bottle with cap; one opened Lord Granville lager bottle made for export, no cap; and one opened Pasedena Lager (brewed by GIB for the Pasendena Beer Company) with cap.

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